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Know the Key Trends Shaping Food & Beverage Sanitation Testing Products in 2026

Martlenz Knowledge Services conducted a quantitative global study to analyze usage patterns, pricing trends, and investment priorities for food safety and sanitation testing products across the food and beverage manufacturing sector. The study captured insights from 400 verified food safety and quality assurance decision-makers across North America, Europe, and Latin America. As regulatory scrutiny intensifies and quality standards continue to rise, F&B manufacturers are increasing their reliance on testing and validation technologies.

Summary

A global life sciences and food safety solutions provider partnered with Martlenz Knowledge Services to evaluate real-world usage behavior, cost expectations, and decision drivers influencing sanitation and food safety testing products across global F&B manufacturing facilities.


The Challenge

Understanding fragmented testing practices, regional pricing variations, and future automation demand across a highly regulated industry posed a significant challenge. Additionally, recruiting verified B2B decision-makers responsible for in-house food safety and QA testing, across multiple geographies and languages, required rigorous screening and validation to ensure data integrity.


The Martlenz Approach

Using a data-driven, decision-maker-focused research methodology, the study delivered:

āœ… Insights from 400 qualified food safety directors and QA managers
āœ… Coverage across North America (US, Canada), Europe (Germany, France, UK), and Latin America (Brazil, Mexico, Argentina)
āœ… Multi-stage respondent verification to ensure direct responsibility for in-house testing
and many more........


The Result

The study revealed that 61% of F&B facilities increased testing frequency over the past two years due to stricter compliance requirements, while 63% of QA leaders expect higher levels of automation by 2026, driven by the need for faster and more efficient testing workflows.


Want to know more?

Download the full case study to explore detailed findings on testing behavior, technology adoption, pricing trends, and future investment drivers, and discover how Martlenz Knowledge Services helps organizations transform complex market data into actionable, growth-focused strategies.

Written By:

Chandan Rastogi

Vice President - Research & Analytics

Contact

Martlenz Research Pvt Ltd

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1102/1103/1104, C Wing, Teerth Technospace, Bengaluru - Mumbai Hwy, Baner, Pune, Maharashtra 411045

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Singapore

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Newark, New Castle

256, Chapman Road, STE 105-4 19702

Sales:

newproject@martlenz.com

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Respondent Care:
care@martlenz.com

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Careers

people@martlenz.com

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General Inquiries:

enquire@martlenz.com

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